Brand recognition is one of the most important aspects of any business. The ability to have your company condensed into a single icon, mark or statement is a highly-desired result of any creative endeavor. However, before any mock up is developed much consideration must go into the creation of the brand itself. I’d like to take hthis opportunity to not only introduce our brand but to also explain the creative strategy behind Fragment. Read more →
Our 1st First Friday: Thank you, Raleigh!
Posted by Brian Henderson on Monday, April 05, 2010
We, the fine and upright brigade of Fragment, want to thank you all for coming out to downtown Raleigh’s First Friday celebration last week. We had an excellent time conversing with some new and interesting Triangle locals. The evening started off slow, but we had a good turn out for our first time participating in the festivities. We look forward to seeing you and your crew at our next First Friday at Fragment. Read more →
First Friday Featuring Art by Mark McLawhorn
Posted by Brian Henderson on Thursday, April 01, 2010
Join us for Raleigh’s First Friday on April 2, 2010. Work featured by artist Mark McLawhorn. Read more →
Stop by Fragment for First Friday
Posted by Brian Henderson on Monday, March 29, 2010
Fragment is proud to now be participating in Downtown Raleigh’s monthly First Friday gallery walk. Read more →
Win an iPad with Fragment’s Window Design Contest
Posted by Brian Henderson on Thursday, March 25, 2010
We have a serious offer for you that involves one of our most visible assets - our front windows. As you can see from the images on our website, we’ve taken a few creative liberties with them. Now it is your turn. Read more →
